Application Criteria

Students are admitted to the Strategic Marketing and Brand Management Master's Program according to Doğuş University Graduate Education and Examination Regulations. The language of instruction is Turkish.

General admission requirements for students are given below:

  • To have Bachelor's Degree in any field,
  • For thesis programs, students must have an ALES standard score of not less than 55 points in ALES equal weight score type from the ALES exam centrally conducted by ÖSYM, or they must have an equivalent score from one of the Graduate Record Examination (GRE) and Graduate Management Admission Test (GMAT) exams, which are international exams accepted by the Council of Higher Education (YÖK).
  • ALES score is not required for non-thesis programs.
  • In the selection of candidates, ALES score will be weighted 50%, undergraduate grade point average 10%, interview 40%.

CLICK FOR ADMISSION REQUIREMENTS FOR FOREIGN STUDENTS